: Blending purposeful creative work with survivor stories can shift cultures of shame, such as the McAfee "Keep it Real" campaign targeting AI-driven scam stigma.
It’s easy to ignore a graph showing 1 in 4 people affected by an issue. It is nearly impossible to ignore a person describing how that issue felt, looked, and was overcome.
: Personal narratives often serve as a "call to action," motivating others to seek early screening or support those in need. Notable Campaign Examples