Women often use hashtags and dedicated groups to list "hijabi-friendly" vs. "discriminatory" spots, pressuring the Ministry of Tourism to intervene. The Role of Social Media Platforms
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For instance, the #MyHijabIsMyRight campaign, launched in 2019, used social media to challenge attempts to restrict women's right to wear the hijab. The campaign garnered significant attention, with thousands of Egyptians sharing their stories and photos wearing the hijab, emphasizing their right to make personal choices. Women often use hashtags and dedicated groups to