The concept of Cewek Yang Cantik is deeply rooted in social media, where beauty standards are perpetuated and reinforced. Platforms like Instagram and TikTok have created a culture of competition, where individuals feel compelled to present a curated version of themselves. The constant exposure to beautiful and seemingly perfect women has created unrealistic expectations and promoted the idea that physical beauty is the key to happiness and success. This has led to a rise in mental health issues, such as anxiety and depression, particularly among young women.